February 21st, 2008
Healthvault asks the questions while Google goes beta
Microsoft is way ahead of Google in asking the questions which need answering before either company can demand everyone’s health records.
Over the last week Microsoft has put out specific promises on privacy and interoperability for the community to review. (The picture is from the blog of Microsoft evangelist Viral Tarpara. I can’t tell if the TV show Scrubs has endorsed the product. Hopefully their lawyers can.)
The privacy claims have already drawn a rebuttal from Fred Trotter. The interoperability claims, made by HealthVault chief architect Sean Nolan on his blog, will also be subject to sharp questioning.
So far, Microsoft has put its HealthVault XML interface protocols under the Microsoft Open Specification Promise (OSP) and new HealthVault platform open source projects on its CodePlex system.
These are all substantive moves which can be tested, critiqued, and implemented by other vendors.
Google, meanwhile, has basically gone beta. The Cleveland Clinic will link to Google Health and try to interoperate with it. The pilot project is drawing more media attention than any of Microsoft’s moves in this area have so far.
One can argue that this is just how the two companies roll. Microsoft masters each step of the process methodically before delivering a product to market. Google throws something on a Web site and, like Tom Sawyer, lets its friends whitewash the fence.
In the context of the medical market, however, Microsoft’s process seems more reasonable. This is less about gaining the trust of consumers than it is about winning over doctors, hospitals, and payment processors.
So far, advantage Microsoft.
Dana Blankenhorn has been a business journalist since 1978, and has covered technology since 1982. He launched the Interactive Age Daily, the first daily coverage of the Internet to launch with a magazine, in September 1994. See his full profile and disclosure of his industry affiliations.
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| 02/21/08
